Long live the quality high street, all hail minimalism, god save H&M and may the shopaholic intuitions be with us!
After the news of COS opening a store in New York at the end of the year, H&M (again, god save H&M) is ready to conquer the US with its other brand & other stories, opening a 6,400-square foot store at 575 Broadway – as well as launching a U.S. e-commerce site at the same time (can you please, please, pretty please ship to Canada too?). Simply amazing considering it’s been less than 24 hours since I raided their “europe only” website with my eyes, it’s like a sign from the androgynous ready-to-wear gods. Effortless style meeting quirky details, & other stories definitely offer a lot more than I had expected when I first heard their name. Ready, set, shop!
image source: & other stories